
Throughout this book, Lewis discusses various biases that Kahneman and Tversky identify and explore. A few of them are listed below with associated page numbers (there are many more that are not listed).
Can you transform some of these lessons into original memorable memes using an online meme generator program?
They say a picture is worth a thousand words. For the purposes of this assignment, an effective, original meme is worth 100 words (must include page reference to the section in the book where the psychological phenomenon is discussed).
Paste your memes into the comments box.
44. The Endowment Effect.
People put a higher value on the things they own than the things are actually worth.
126. Regression to the Mean.
People overvalue the impact of praise and criticism on performance, which is less powerful than the tendency of people to return to their average performance level.
148. Confirmation Bias.
People ignore the evidence of their own eyes when it contradicts a theory they believe.
192. Memorability and Recency Bias.
Whatever people think of faster (because it was more recent or more memorable) seems more likely or representative to them than it actually is.
206. Hindsight bias.
After the fact, people think something was bound to happen, when it was not actually possible to foresee.
278. Framing
The answers people give are greatly affected by the way a question is phrased.